Fueling the Ideas of Tomorrow
A leader in information technology and computing sciences, Indiana University Bloomington opened Luddy Hall in 2018 to welcome the students imagining the ideas of tomorrow. Built to be an open space that promotes collaboration and innovation, the new Luddy Hall also includes a Campus Cafe located in the lower level of the atrium. Celebrating the commencement of the new facility, we developed a tri-fold promotional mailer that included a full menu and a coupon which was distributed out to students and faculty.
Design Services
- Design
- Layout
- Photography
Design Services
Design
Layout
Photography
Revealing the Interior
Opening the mailer’s first panel, the menu is exposed to display the main categories which include: beverages, breakfast, paninis, and wraps. Folding down the remaining interior bottom panel, categories for pizza, salads, sandwiches, a rotating hot bar and extras are also made visible. Additionally, a map is provided of where the cafe is located within Luddy Hall along with dietary preference icons.
Interact with the interior menu pictured by scrolling over to reveal the different parts of the menu when unfolded.
Scroll Over Image
Software Tools
InDesign
Illustrator
Photoshop
Software Tools
- IndDesign
- Illustrator
- Photoshop
Tri-Fold Mailer Sections and Layout
Select from the tab options below to view the design structure of the promotional mail piece.
- Exterior Addressed Mailer
- Exterior Side Two
- Interior Menu Half Spread
- Interior Menu Full Spread
Exterior Addressed Mailer
Exterior Side Two
Interior Menu Half Spread
Interior Menu Full Spread
Exterior Addressed Mailer
Exterior Side Two
Interior Menu Half Spread
Interior Menu Full Spread
Luddy Hall
Campus Cafe
Luddy Hall
Campus Cafe
Interested in Visiting?
Stop by Luddy Hall and access the Campus Cafe from the Southwest Entrance on the corner of Woodlawn Avenue and Cottage Grove Avenue.
