Presenting Jaclyn McCormack's Design Portfolio
Guiding Experiences
Based out of colorful Colorado, I am a multidisciplinary freelance designer focusing on graphic design, digital marketing, brand identities, and web interactions. Grounded by the principle that good design is both beautiful and functional, I believe it can be applied to help us navigate our daily choices. Emphasizing people first, I look to create work that can help enhance experiences and build connections.
Project Case Studies
Finding Community on Campus
Campus Cafe at Luddy Hall
Now Serving IU Catering
Core Service Areas
Skilled in both print and digital mediums, I am an adaptable problem solver who offers a variety of creative services to accomplish your project needs. Providing four distinct categories to select from, I have indicated some typical examples of work I have performed below. Searching for something specific? If there is a particular service that is not already included in the list I have provided, don’t hesitate to reach out and let me know what you are trying to achieve.
Graphic Design
- Flyers
- Brochures
- Booklets and Guides
- Editorial Layouts
- Menus
- Mail Campaigns
Brand Identities
- Concept Development
- Logos
- Icons and Illustrations
- Typography
- Photography
- Style Guides
Digital Marketing
- B2C Strategy
- Social Media Campaigns
- Digital Ads
- Content Marketing
- Copywriting
- SEO and Analytics
Web Interactions
- Responsive Design
- Information Architecture
- Wireframes and Prototypes
- Accessibility
- 2D motion graphics
- WordPress Sites